by on April 30, 2019
marketing agency fractional coo services Just in case you were thinking Facebook was a random fad, you were wrong. This is a public company now and it is the strongest it has ever been. More and more individuals and businesses are entered into its systems every single day. As your business's owner, it's incredibly important that you build a Facebook page for your company. It's highly likely that you've heard this advice so often that you are hoping that you will never hear it again. That doesn't mean that the advice isn't the truth. These days every business, whether it is Internet based or offline, needs to have a Facebook page. Of course, this doesn't necessarily guarantee profits or money. Here are the best ways to help Facebook help you earn more money. Always contact Facebook for written permission before you try to run a blatant promotion through the Facebook system. Facebook wants you to mainly use the site for sociable reasons. You will have a small business owner page that advertises the comings and goings of your business. However, you should do more than just advertise the company via Facebook. Even though it is allowed a few times, you should not run any promotions through Facebook without asking, if you do not want to cause any trouble for yourself. For over a year now, Facebook has been switching people's (and business's) formats to their new format called Timeline. It alters the way that people see your page and offers you more chances for editing and for creating a custom look and feel for your page. The profile photo you choose should at least relate to your logo if it isn't actually your logo, but now you get to put some form of image behind that photo as well. You can help yourself by using this space to display photos or images of your business or of the products you are selling. You should choose images that are oriented in landscape so that they can keep looking great in the space available. This is not, however a space that should be left unused. And whatever you do, do not simply post a snapshot of yourself there. Doing this makes you seem unprofessional. Do not get complacent in your efforts to increase the number of people who "like" your page. You should spend at least a few minutes each day trying to get at least a few more people to click the like button and to become fans. Aside from being generous and offering to help people, don't overlook that they are your fans. It takes time and effort to build a fan base, but you still have to cultivate it properly. There are so many ways that Facebook can help your business. Of course the majority of those methods are based on things that you will be doing yourself, but simply starting a page isn't enough. There is a lot more than what we've covered, but you have a better idea about what it's about. Nothing too complicated or tough to figure out, so just take your time and learn more.
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